Founded by Chip Wilson in Vancouver, Canada in 1998, lululemon is a yoga-inspired, technical athletic apparel company for women and men.  What started as a design studio by day and yoga studio by night soon became a standalone store in November of 2000 on West 4th Avenue in Vancouver’s Kitsilano neighborhood.
Lululemon’s vision for its store was to create more than a place where people could get gear to sweat in, lululemon wanted to create a community hub where people could learn and discuss the physical aspects of healthy living, mindfulness, and living a life of possibility. Â It was also important for them to create real relationships with their guests and understand what they were passionate about, how they liked to sweat, and help them celebrate their goals. Â Today, lululemon does this in its stores around the globe.